Cultural Food Events Expand in Los Angeles & New York City
Hispanic,
Kosher, and Asian Food and Beverage Marketplace
Showcases the Best New Products in Ethnic Foods
PORTLAND,
MAINE, July 26, 2007-- In direct response to the continued
surge of ethnic food and beverage, Diversified Business Communications
announces the launch of Cultural Food, a new brand for the next
generation of its groundbreaking series of ethnic food and beverage
business events and online communities. (See dates in NYC and
L.A. below).
Ethnic
food continues to be the most exciting area in food and beverage
in the U.S. with $1 out of every $7 being spent by consumers on
ethnic foods, according to Brian Randall, Group Vice President
at Diversified Business Communications. "We have responded
to the growing demand by leveraging our Kosher, Hispanic and Asian
food and beverage brands and offering retail and foodservice professionals
the largest marketplace of new, exciting ethnic food and beverage
products," said Randall.
The
launch of the Cultural Food brand highlights Diversified's long-term
strategy to build highly professional and exciting events and
emedia for the underserved ethnic food and beverage category buyers
from both retail and foodservice. Diversified launched Expo Comida
Latina in 2002 which has grown into the largest series of Hispanic
professional food and beverage events in New York, Los Angeles
and Houston. In 2003, Diversified strategically acquired Kosherfest
and KosherToday, the world's largest professional kosher event
and business newsletter. Diversified launched All Asia Food in
New York in 2004 and All Asia Food in Los Angeles in 2005.
Now
building upon the categories of Hispanic, Asian and kosher foods,
Diversified has created the single largest marketplace for ethnic
food and beverages with www.culturalfood.com and its Cultural
Food New York and Cultural Food Los Angeles events. "We are
excited to build upon the successes of our individual categories
to provide the 16,000 food and beverage professionals attending
our events and connecting with us online with even more value,"
said Randall. "New product launches, networking, and grassroots
connections with growing Hispanic, Asian and Kosher businesses
are at the heart of the Cultural Food branding." Encompassing
newsletters, websites and events, more than 16,000 food and beverage
professionals look to the Cultural Food brands for news, information,
new products and strategies to grow their business.
To
register to attend or exhibit at one of these events, subscribe
to the online news and communities, or for more information, visit
www.culturalfood.com.
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